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SPM Essentials

Click here for a course announcement.

Have you heard a lot about social performance management but still wonder, What is it exactly? Are you confused by all the different SPM initiatives? This virtual course is for you—and it’s free!

SPM Essentials is a practical, nine-session online course that teaches the fundamentals of SPM, how all the SPM initiatives fit together, and how to access the SPM tools and resources available to you.

The online course is designed for busy professionals that want to learn the essentials of SPM without attending a conference or in-person course.  Each session is 1.5 hours. From the Webex online platform, you can watch and listen to the presentation, ask questions, and interact with peers.

All participants receive a 60-page Resource Handbook with all the essential information, including dozens of links to online resources and tools.

HERE'S HOW IT WORKS:

  1. Sign up for the course by emailing  This e-mail address is being protected from spambots. You need JavaScript enabled to view it. . Please tell us your name and your organization name. The course is free.
  2. We will send you a registration confirmation and information about how to access the online course.
  3. One week prior to the first session, you will receive your 60-page Resource Handbook.
  4. Prior to each session, you will receive an email that reminds you of the topic, date, and time of the upcoming session. You will also receive the call-in information for the upcoming session.
  5. Each session will take place on the Webex online platform. Here, you can listen and view the presentation, ask questions, and interact with peers.
  6. After each session, you will receive a follow-up email with a Next Steps Activity Sheet on how to take action on what you learned. You will also receive a link to the audio recording to share with colleagues.
  7. If you miss the live session, you can listen to the audio recording and follow along in your Resource Handbook.
  8. If you attend each of the sessions (or listen to them on your own), you will receive a certificate of completion at the end of the course.

Admission is free. Enroll today! Email This e-mail address is being protected from spambots. You need JavaScript enabled to view it. with your name and organization name, and we will send you a confirmation of enrollment and more information.

COURSE MATERIALS

  • Click here to download the SPM Essentials Resource Handbook

COURSE SCHEDULE

October 2012

November 2012

December 2012

January 2013

February 2013

March 2013